Chrome postcard advertising the Pottery Shack in Laguna Beach, California. This is a Plastichrome postcard published by Colourpicture Co. of Boston, MA. Initially the site of a small home, then the Yum-Yum Tea Room, in 1936 it was to become the home of The Pottery Shack and remain so for the next 66 years. With a trailer load of “seconds” from J.A. Bauer’s Glendale factory, The Pottery Shack flourished as a destination for residents and visitors alike combing through stacks of pottery and collectibles. The founding Childs family retired in 1972 and sold their business to Pier One Imports with its intention of using the brand and concept as the basis for national expansion. With these plans aborted, it passed back into private hands and in 2004 one of Laguna Beach’s favorite shopping places closed its retail store. In 2006, after two years of caring renovation, The Shack was reborn as The Old Pottery Place, providing a home for an array of distinctive shops, restaurants, and offices.
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